Karson & Co.

branding, copywriting, web design & development

A thoughtful, elegant brand and website for New Jersey-based calligraphy studio as they write love stories with intentional, elevated designs that show that the magic truly lives in the details.

One-of-a-Kind Calligraphy For Weddings and Special Events

Overview & Details

Karson is a New Jersey-based calligraphy artist with a passion for creating high-quality signage that creates an elevated experience for your guests to make your special day that much more memorable. 

the client

As Karson navigated a rebrand, she reached out to us to create a brand and website that helped her shift her business away from a husband and wife duo and into the next chapter. Wanting to focus on higher-paying clients and luxury events, we gave her a complete refresh that attracts her dream clients by creating a more refined, cohesive and modern visual story.

The Metamorphosis

With a palette filled with neutral and timeless blues and bold serifs paired with intentional scripts that complement her hand-lettered designs, her branding puts a modern twist on classic design elements. Complete with a calligraphy pen graphic and tiny heart detail, her branding design is all about showcasing the love she puts into her designs and the love stories she helps write. We translated her new look into a new website that feels warm yet elevated with a welcoming tone of voice, keyword-rich copy and a clear space for her services and booking process.

the details

Hi Ashley! I just wanted to send you a message to thank you & your team for all the hard work you put into making my branding & website SO amazing! I am sooo happy with how everything turned out & I'm super excited for all that is to come for my business!!

- karson, karson & co.

Working with you was such a great experience, I'm so glad to have found you!!

This Could Be You

The only thing left to do is to take the leap to create a brand and website that propels your business into the next chapter. Because when you invest in ambitious design with a team that is invested in you, there are no limits to the heights you can reach.

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