Showit template vs custom? Not all websites are built the same — but yours should be built for your business goals.
Whether you’re launching your first site or redoing one that no longer works, the choice usually comes down to two options:
👉 Buy a Showit template and DIY
👉 Hire a designer for a custom website
If you’re wondering which one’s actually worth it, this blog breaks down the difference between a template and custom Showit site — plus a third option you might not have considered.
Templates are perfect for newer businesses or brands that don’t quite need a full custom build yet.
Pros:
Cons:
Good fit for:
Startups, new photographers or wedding pros, testing a new niche, or early-stage creatives building visibility.
This is a fully personalized site built just for you — based on your goals, voice, and ideal clients’ behaviors.
Pros:
Cons:
Good fit for:
Established brands ready to raise prices, uplevel their online presence, or grow sustainably with a site that actually sells.
Not sure if you’re ready for fully custom but need more than just a plug-and-play template? Our Website in a Week is the best of both worlds.
We use our proven, strategic Showit layouts — then fully tailor the fonts, colours, photos, copy structure, and layout to your brand.
It’s not just “pick a template and tweak it.”
It’s collaborative, intentional, and designed to help you launch fast with confidence.
So, Which One Is Right for You?
Here’s a quick cheat sheet 👇
You Should Use a Template If…
You’re just getting started
You need something live yesterday
Budget is your main concern
You love DIY and have time
You Should Go Custom If…
You’re 1–2+ years into business
You’re ready to scale or raise rates
You want a site that converts and grows with you
You want a hands-off, pro-level experience
If your current site isn’t working — or if you’ve been stuck staring at templates wondering what to choose — we can help.
At Monarch Design Co., we offer:
Not sure what you need? Inquire here and we’ll help you choose the best path forward.
Q: Is a Showit template good enough for my business?
A: Templates are great for early-stage businesses, but if you’re scaling or need something strategic, a custom or semi-custom option is better.
Q: How much does a custom Showit website cost?
A: Custom sites with Monarch start at $7,500 and are built to convert — not just look pretty.
Q: What’s the difference between a template and Website in a Week?
A: Templates are plug-and-play. Website in a Week is our collaborative, semi-custom process that gives you a brand-aligned site in 5–7 days.
Branding & Showit Web Design Studio | Serving Creative Entrepreneurs, Service Providers & Wedding Professionals in Barrie, Toronto, Niagara, Muskoka, Cambridge, Kitchener, Guelph, Hamilton, Burlington, Oakville, Mississauga, Vaughan, Simcoe County & Southern Ontario.
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