When it comes to your business, every word matters. Whether it’s your website, sales page, or email marketing, how you say things plays a crucial role in attracting and converting your ideal clients. But with the rise of AI-generated copy and the temptation to DIY, are you actually hurting your brand? AI vs human copywriting […]

Discover practical social media strategy tips for small business owners from social media expert Julia Walsh of J Walsh Social Co. Learn how she transformed from corporate commuter to successful strategist, and why authentic connections matter more than perfect feeds. Ever feel stuck staring at your phone, knowing you should post something but not sure […]

At Monarch Design Co., we thrive on transforming brands and websites. In this case study, we highlight Forever Wildfield’s journey through a Floral Studio Branding Transformation. Let’s dive in! Floral Studio Branding Transformation: Meet Forever Wildfield Forever Wildfield is a flower studio based in Guelph, Ontario. They create wedding arrangements inspired by nature and unique […]

In the dynamic world of entrepreneurship, where creativity and innovation hold dominion, crafting your brand identity isn’t simply an option—it’s an essential strategic move. Particularly for creative entrepreneurs, the potency of a distinctive brand identity stretches beyond mere acknowledgment; it emerges as the very foundation for triumph in fiercely competitive markets. Within this guide, we’ll […]

Thoughtful, Timeless Wellness Blog Branding & Web Design That Mirrors the Healing Journey As a wellness advocate passionate about healthy living, Annie Bri’s blog inspires women to reconnect with their inner goddesses. By eating a whole and nutrient-dense diet and getting serious about self-care, Annie is sharing her story as she works to heal her […]

Have you ever wondered what sets a great logo apart? Most of the time, you see the finished product of a logo design, but creating a beautiful logo is a long, thoughtful process of getting to know the heart of your biz and your dream clients. Each element — from the colour story down to […]

When I first attempted to start a business back in the summer of 2017, I did it all wrong. I opened up my Etsy shop and just threw stuff up. I wanted to get into the stationery world and design wedding invitations at the time. I designed a couple templates and just listed them on Etsy hoping for a sale. I was too afraid of failing already that I didn’t tell anyone. I didn’t start an instagram, or a separate social media, I didn’t post about it anywhere.

When you take a step back and take a good look at your brand – does it have all the essential pieces to be successful? Does it stand out in the sea of competition? Can it make a solid impact in the marketplace? Having a strong foundational brand platform with a clear message will attract your target audience and grow your business.